Didactic Units DTSE Erasmus project
- Entrepreneurship Didactic Units
- 1. General Entrepreneurship Issues
- 1.Myths about the entrepreneur
- 1.1. Entrepreneurs are born, they are not made!
- 1.2. Entrepreneurs are their own masters and are completely independent!
- 1.3. Entrepreneurs are "players"!
- 1.4. Entrepreneurs work more than managers.
- 1.5. Money is the most important thing in an entrepreneurial start-up.
- 1.6. Anyone can start a business!
- 1.7. A valuable entrepreneur succeeds in 1-2 years!
- 1.8. Valuable entrepreneurs are young!
- 1.9. If an entrepreneur has enough starting capital, he cannot miss!
- 1.10. Entrepreneurs are "lonely wolves" and cannot work in team!
- 2.Competencies to be undertaken
- 3 The micro- and macro- environment of the enterprise
- 4. The sistemical approach of the enterprise
- Sources
- 1.Myths about the entrepreneur
- 2. Functions of the Entrepreneur
- 3. Business Plan and Example
- 4. The Canvas Model
- 5. Planning & Management for Entrepreneurs
- 6. Investiment
- 7. Marketing
- 8. Job Application Training
- 9. Sources of Financing for Companies
- Disclaimer
Word-of-Mounth marketing
It is one of the most widely practiced method of communication tool wherein customer share their experiences with their peers and friends about the goods and services they bought recently.
This method is very crucial for the firms because the image of the brand depends on what customer feels about the brand and what message he convey to others.
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