Didactic Units DTSE Erasmus project
- Entrepreneurship Didactic Units
- 1. General Entrepreneurship Issues
- 1.Myths about the entrepreneur
- 1.1. Entrepreneurs are born, they are not made!
- 1.2. Entrepreneurs are their own masters and are completely independent!
- 1.3. Entrepreneurs are "players"!
- 1.4. Entrepreneurs work more than managers.
- 1.5. Money is the most important thing in an entrepreneurial start-up.
- 1.6. Anyone can start a business!
- 1.7. A valuable entrepreneur succeeds in 1-2 years!
- 1.8. Valuable entrepreneurs are young!
- 1.9. If an entrepreneur has enough starting capital, he cannot miss!
- 1.10. Entrepreneurs are "lonely wolves" and cannot work in team!
- 2.Competencies to be undertaken
- 3 The micro- and macro- environment of the enterprise
- 4. The sistemical approach of the enterprise
- Sources
- 1.Myths about the entrepreneur
- 2. Functions of the Entrepreneur
- 3. Business Plan and Example
- 4. The Canvas Model
- 5. Planning & Management for Entrepreneurs
- 6. Investiment
- 7. Marketing
- 8. Job Application Training
- 9. Sources of Financing for Companies
- Disclaimer
Personal selling
This is the traditional method of marketing communication wherein the salesmen approach the prospective customers directly and inform them about the goods and services they are dealing in. It is considered as one of the most reliable modes of communication because it is done directly either orally, i.e., face to face or in writing via emails or text messages.
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